Almost 20% of U.S. sales organizations now use tablets as the primary mobile platform for their sales force, and that number is expected to continue to grow during 2015 according to a report from Gartner analyst Robert P. Sesisto. Why? Because on-the-ground tests have consistently shown that sales reps equipped with the right tablet and apps are more productive, with higher close rates than reps who rely on notebook computers or paper-based sales collateral.
?When we talk to customers, it?s clear that deploying iPads to their sales force has been a tremendous boost to productivity,? says Prat Agarwal, director of business development at secure mobile printing leader Breezy.
?It?s important to plan your tablet deployment carefully, and understand your team?s specific needs. But if you do that, and include a robust enterprise mobility management (EMM) solution to manage and secure the devices, you?re likely to reap significant productivity improvements.?
CIO?s often tout five key benefits to selecting an iPad or Android tablet for a sales force, Agarwal says. These benefits, illustrated below with real-world examples, include:
Photo credit: This image of a man using an iPad was offered on Flickr under a Creative Commons License by PlantronicsGermany, and is used under that license.
Customers report that Breezy installations are among the easiest they’ve ever seen for an enterprise product.