Breezy Celebrates Integration with All the Leading EMM?s in Gartner?s 2014 Enterprise Mobility Management Magic Quadrant

Posted on January 27, 2015

EMM_Leader_LogosEach year, Gartner Research reviews the leading enterprise mobility management (EMM) suites, and ranks them based on performance, customer feedback, and product features as well as company stability. The 2014 Gartner Enterprise Mobility Management Magic Quadrant report lists five leaders in the category:

  • AirWatch
  • MobileIron
  • Citrix
  • IBM (Fiberlink's MaaS360)
  • Good Technology

For the third year in a row, Breezy?s industry-leading secure mobile printing technology is fully integrated with all five of the Gartner EMM Magic Quadrant leaders.

?The Gartner Magic Quadrant is among the most comprehensive evaluations conducted,? said Jared Hansen, CEO and founder of Breezy. ?For 2014, the analysts at Gartner included more criteria than ever ? and we are very proud that our partners once again wound up on top of a large field of contenders.?

The Evolution of EMM Products

Gartner says that the EMM products considered for 2014 are an evolution from previous-generation mobile device management (MDM) products that lacked application and content management. ?IT organizations and service providers use EMM suites to deliver IT support to mobile end users and to maintain security policies. Executing these core functions through MDM represented the early implementation of these functions. MDM tools have evolved to incorporate advanced mobile application management and mobile content management,? said Gartner Analyst Terrence Cosgrove in the introduction to the 2014 Magic Quadrant report.

To be considered for the EMM Magic Quadrant, an EMM suite must provide the following core functions:

  • Hardware inventory
  • Application inventory
  • OS configuration management
  • Mobile app deployment, updating and removal
  • Mobile app configuration and policy management
  • Remote view and control for troubleshooting
  • Execute remote actions, such as remote wipe
  • Mobile content management

AirWatch: Proven for Large-Scale Deployment

In the report, Gartner calls out the strengths of each vendor. About AirWatch, which was acquired by VMware in February 2014, Gartner said:

  • AirWatch has proven large-scale deployments across every vertical market.
  • There is a good administrative console with embedded training videos, links and a wizardlike approach to help new administrators become productive quickly.
  • AirWatch continues to push innovation with being only one of two leading vendors to support the latest release of iOS on the same day, and was one of the first to support key technologies such as the Apple Volume Purchase Program and Samsung Knox.

Citrix: Complete & Feature-Rich


Gartner lists these strengths for Citrix?s EMM suite:

  • Citrix has developed strong point applications in its Worx Mobile Apps suite and related third-party applications in the Worx App Store. These integrations improve the experience of using multiple enterprise mobile apps.
  • Citrix ShareFile is among the most complete and feature-rich mobile content management capabilities among EMM vendors.
  • Citrix gets high marks from customers for support and on-site consultative assistance.

Good Technology: Mature, Containerized, Stringent

Gartner says that Good Technology is a fit for organizations bound by stringent data security regulations, who require a strong PIM client and strong mobile application management.

  • Good's Secure PIM (i.e., email, calendar, contacts) is the most mature in terms of features among the EMM vendors offering proprietary PIM clients.
  • Support had historically been an issue with Good; but, in 2013, the company implemented a more rigorous support model. References have noted that support is now a strength for the company, particularly with GFE.
  • The Good Dynamics mobile application management SDK provides the most comprehensive security capabilities for public and private app store apps among vendors in the EMM market.

IBM: Fiberlink MaaS360?s Much-Needed Cloud or On-Premise Solution

The Magic Quadrant Report calls IBM?s offering, acquired from Fiberlink in December 2013, a much-needed offering that provides both cloud and on-premise solutions. The strengths listed in the report include:

  • IBM (Fiberlink)'s mature shared-processing multitenant architecture is the best-in-class cloud among ranked EMM vendors. It can support thousands of installations per day for large accounts.
  • Reference customers consistently praise MaaS360 for ease of use at the end-user and administrator levels. Installations can be readily personalized to meet a company's needs, and extensive self-help is available for individual users.
  • MaaS360 provides good laptop management functionality, based on its long-standing client management product and MDM, which provides basic MDM policy management for Windows 8.1 devices and, to a lesser extent, Mac OS X.

MobileIron: Innovative Application & Device Agnostic

One of the things that Gartner likes best about MobileIron's strategy is that it delivers an EMM solution that is agnostic to the applications and devices an organization uses. Another is that the company continues to innovate and stay ahead of the market.


  • Customer support receives high marks in nearly all reference interviews with a consistent refrain offered by users that the company, while maturing, still offers the responsiveness and dialogue on product enhancements typical of a startup.
  • Although a common feature, MobileIron's Federal Information Processing Standard (FIPS) 140-2 compliant mobile application management, server gateway and client apps stand apart as having received third-party validation of its appropriate implementation and function.
  • MobileIron is the only vendor in the EMM market that demonstrates real-time remote-view capabilities on iOS.

Why Magic Quadrant Leaders Chose Breezy

In its 2013 Cool Vendors report, Gartner noted that Breezy?s secure mobile printing technology provided a brand-agnostic, platform-agnostic solution that filled a gap in the market. As mobility has become increasingly important, and more and more workers need to print documents from mobile devices, the need to fill that security gap has become increasingly important.

The research firm also noted Breezy?s on-device encryption, and its integration with leading EMM vendors ? something that hasn?t changed since 2013. ?Customers want a complete solution,? Hansen says. ?When you select an EMM solution that?s integrated with Breezy?s secure mobile print solution, you get just that. It takes only a few minutes to deploy Breezy across the enterprise, and our customers are assured of seamless integration and performance with all of the leading EMM vendors.?

For more information on mobile device security and secure mobile printing, watch this video from Breezy, download The Definitive Guide to Mobile Printing, a free ebook, or click here to schedule a Breezy demo now.

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